SEO
In the online space there is one main way to ensure a constant wave of traffic is directed to your local business —SEO. Search engine optimization is basically a method of enhancing how visible your local business is on the Internet. SEO involves targeting and directing potential customers to your website.
How Important Is SEO?
As someone in business who has or is interested in an online presence, you have undoubtedly read and heard a lot about SEO and how necessary it is for your local business. The Internet is loaded with businesses that are in competition with eachother to obtain the attention of potential customers. Even if you have a unique product or service, your potential customers need to know how to reach you.
Consider a simple search item, such as “Medford car repair” that can easily generate thousands of results. If you are someone who has not taken SEO seriously, you could easily end up as one of the last listings. Do you really think someone is going to go to the last page of the search results? Probably not. The good news is there is something you can do to increase your search engine ranking.
Simple SEO?
Depending on where you obtained your information about SEO, you may believe that incorporating SEO techniques into your website is difficult and expensive. The complete opposite is true—if you use the right tools. We at Local SEO Edge are experts in SEO and have created a streamlined approach to getting your website listed at the top of a search request, and not just once. It is important for potential customers to see your business show up 3, 4 or more times on the first page. The more your name shows up the more your credibility goes up in your prospective clients mind.
Our SEO package involves the following five steps:
1. Generate Keywords. Local SEO Edge will work with you to develop primary, secondary, and long tail keywords for your site using top of the line keyword research tools to determine which keywords you will rank for and which ones your competition may not have thought of. We will evaluate your target market, the products or services you provide, and the structure and content on your website.
2. Write Articles. People use keywords and phrases when conducting a search using a search engine. We will use the keywords and phrases from step one to create six articles that consist of at least 400 words. We will do this for you every month.
3. Article Marketing. In addition to keywords, you also need back links to reach the top of a search engine listing. As you might have guessed, back links are references to your website from other websites. One often overlooked technique is article marketing. Submitting your articles to the top directories will help you gain the much needed backlinks as well as more search engine exposure and traffic. Local SEO Edge will do this for you. We will write six original articles and hand submit to the top article directories.
4. Complete backlinking Strategy will be implemented. Backlinking isn’t difficult once you understand how to implement a good strategy. However, it is time consuming and tedious. To maximize traffic and ranking it must be done! We use a combination of the best strategies to quality backlinks. This includes hubpages, squidoo, forum and blog backlinks. Again we use high quality sites and only hand submissions. No spam software!
5. Content- And the long running statement Content Is King is not only relevant it is still the number one thing that Google and other search engines love! Without fresh updated content on your website the search engines will forget about you. Your site will start to fall to the bottom again. We will create 4 unique blog posts for your blog every month that utilize your keywords.
Incorporating SEO in your marketing plan doesn’t get any easier than the Local SEO Edge 5-step process. There is a significant amount of work involved, but as you can see we take care of everything for you.
Are you ready to get your business in the top of the search engines?
We recognize that local businesses have specific needs and provide several options to address those needs.
Our SEO package is available as a stand-alone for $399/month
SEO package plus Blog Management Package $519/month
SEO package plus Social Media Package $681/month
SEO Package plus Blog Management plus Social Media Management $851/month
a la carte
Create and submit your local listing profile to the 6 major players. Not just Google!
$199.00
Create accounts for all major social media sites and set up push button distribution of your content! Submit your content once and have it go out to all 34 accounts!
$99.00